Medical Aesthetic company | Specializes in women's health, beauty and longevity services.
CASE STUDY:
The founder of Panorama Aesthetics came to me asking to help them take their Medical Aesthetic business online.
THEIR KEY CHALLENGE was that they were relatively new in a competitive market, and didn't know how to acquire new clients. Over the course of 1.5 years I guided this brand through significant milestones that helped them grow their business and client base, including:
Rapid-prototyping of an info-based website to test their market (success!)
Brand and business development (marketing and lead generation strategies to stimulate sales)
Team management (Social Media, VA's, web developers)
Design and development of their updated website (seen above/below)
Copywriting and Customer Research (to help position them more competitively in the market)
DELIVERABLES:
Core messaging (Copywriting, Value Positioning)
Streamlined UI/UX to drive traffic, and conversions.
Beautiful, intuitive, engaging designs and aesthetics to increase perceived brand value.
SEO-friendly services pages to drive traffic, and educate visitors.
[BONUS] Promotional Campaigns: Our client was already using social media but wasn't getting much traction. To help increase local awareness and stimulate sales I also designed a CUSTOM BROCHURE geared towards attracting new clients. Click here to watch the 2min UX Case Study.
RESULTS:
Since implementing these UI/UX changes (3 months ago) PanoramaAesthetics has seen a significant increase in new-bookings; with 95% of new clients indicating that they have found their business through Google and through the locally distributed brochure.
Custom Website Design:
The Digital Muse helped Panorama Aesthetics develop, design and launch this website in 2024. Since then our client may have made changes to the design, for a best representation of our work, please view the video(s) below:
Mobile Responsive:
An average of 40-60% of all site traffic comes from mobile, which is why each of The Digital Muse websites feature mobile-friendly designs and user-experiences.
Looking for something like this? This website was built on Wix, making it easy for our client to edit and update while their business grows and evolves. If you would like to have your own website built, contact us for details 💕
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